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Friday, August 21, 2015

Why Working With Homeworkers Is The Way To Go

Why Working With Homeworkers Is The Way To Go: While large businesses do a lot of outsourcing to other countries, that's not all outsourcing is about. You can hire home workers as outsourced employees or contractors, even if you only run a small business or a blog. Outsourcing isn't restricted to employees in other countries.

There are many benefits to hiring telecommuters. You can hire them on as 1099 contract workers, which takes a lot of the tax time headache out of your corner and it allows you to bypass all of the benefits you need to give to employees. There are plenty of people out there that love to work from home.

Yes, There Are Many Home-Based Workers

Much to the surprise of some people, there are many people that work from home in various different fields of business. It seems that remote jobs are more popular in management and business, and if you spend any time researching writing or editorial work online you will find that is a popular outlet as well.

Many people work full time from home, while others work part time from home while have a "normal" day job. It all depends on the person and their life. Work-at-home jobs are no longer reserved for moms either. Singles, couples, people without children, people with disabilities, and people that are just tired of punching a clock are spending time working at home for various companies.

Outsourcing Work For Your Own Website

Outsourcing to remote workers may seem like a daunting task, but it really isn't as difficult as it would seem. People that fill these "positions" usually have some experience, and while you may weed through some, you'll also be able to find some that stick around for the long haul and prove to be dedicated workers.

When it comes to a website, since your business is virtual it makes sense that workers can also be virtual. You can keep track of workers with spreadsheets, share assignments through outlets like Google Docs, and simply have them sign paperwork, like contracts for their work-for-hire, online.

Who To Outsource For

You can outsource for nearly any position, from manager to editors and IT workers to coders. Many blogs and SEO firms hire writers and content managers that work all over the world. They can be self-employed or contract workers, depending on what your business is looking for or the individuals experience.

Here are just a few of the types of employees or contractors you can hire to work from home that can do great work from their remote positions.

Website Designers and Coders- If you are in need of a new website, or even updates to your current website, you don't have to have an employee in house on a regular schedule to do your design and coding. There are plenty of small businesses that run from home and individuals working from home that are always looking for new clients.

Managers- No matter what type of manager you need, whether you need someone to manage accounts, manage writers, or to manage sales, they can do this work right from the comfort of their own homes. This is why there are so many businesses popping up that are strictly virtual with absolutely no brick and mortar building.

Editors and Writers- Probably the easiest and most readily to find in individual workers that can work remotely are editors and writers. These remote workers can work for hourly pay or per word pay, and they are often willing to take on both small and large amounts of work, depending on what you need.

IT Personnel- Some people strictly work for themselves, and others work for companies that outsource. You can find great IT workers on contract and work-for-hire through both of these outlets. With an IT services company, you no longer have to worry about issues with your computers and internet, and you can cut back on your expenses by not having an in-house employee.

Sales, Customer Service and Tech Support- Many businesses hire sales, CSR and tech support staff through outsourcing. Whether you find your perfect contractor through an outsourcing business or you hire an individual that likes to work at home in their pajamas, these people are ideal for hire since they don't need office space in your business and can do everything an in house employee can do.


Knowing all of this, it makes you wonder why all jobs aren't remote these days. Think of how much money businesses could be saving on expenses!

Great Tools That Every Small Business Needs

Great Tools That Every Small Business Needs: For most people, there is no appeal in working for someone else. In cases like this, the best option for a person is working for themselves. There are so many different factors that go into having a successful business. In order to have success in this world, you will have to find the right tools to work with. Choosing the right tools to work with will depend on the type of business that you have and the goals you have for that business. Here are a few of the most important tools that you need to use in a small business.

Internet Marketing

One of the most powerful mediums out there in relation to small business advertising is social media. Many business owners use this forum for their business with much success. In order to become successful in using this tool, you will need to seek out the help of professionals in the business. The more you can find out about what is out there and how to use it to your advantage, the better equipped you will be to get ahead. Working with reputable professionals will allow you to learn these things quicker than trying to figure them out on your own.

Using a Call Center

The phone calls that a small business gets on a daily basis usually means that their customers are reaching out to them. While these calls can be very beneficial, they can also prohibit you from getting much else done. By making use of a Call center in Montreal, you will be able to get your calls answered without having to take time out of your day. Make sure the center you hire has been in the business for a while and has the means to help you out.

A Great Website

Another great tool that a small business owner needs to make use of is a website. You want to make sure that the site you have up is professional and is not full of glitches. The money that you pay a professional to design and launch the site will be worth it. Make sure that the content on the website if keyword rich and always being updated. Taking the time to get the right website up will more than pay for itself in the end. Be sure your logos and branding are featured on the site due to the benefits this can bring.


At image-24, you will be able to get the help you need with the calls to your business. They have a well trained staff that will make sure your customers are well taken care of. 

Monday, August 10, 2015

Yes, You Can Learn HTML and Build a Website

The internet is made up of millions upon millions of websites. An individual website can be created using many different languages and programs, but the most important are HyperText Markup Language (HTML) and Cascading StyleSheets (CSS). Essentially, HTML provides the site’s structure while CSS gives the site its look or style.

At first glance, you might think that HTML and CSS are complicated languages that only hardcore computer coders can use. Our aim is to provide a different perspective.

Learning HTML and CSS: Not as Hard as you Think

One argument—that learning HTML and CSS is difficult—is that there is too much to learn in your spare time. This is partly true; there is an enormous amount of things to learn. However, you should not confuse that with difficulty. The truth is, you can learn the basic building blocks of HTML and CSS in less than an hour. Furthermore, within a few hours, you will have the ability to make a simple, yet complete site. 

Others might be intimidated because learning a programming language, yet they need not be because HTML and CSS are not programming languages. Programming languages require much more knowledge on the part of the coder before they work properly; much longer than the hour or two it will take you to create a website.

If you are willing to invest a couple hours a week—say 30 minutes a day—to learning HTML and CSS, within a few months you will be amazed at what you can create. Learning HTML and CSS is no different from anything that takes practice. The more you do it, the more proficient you will be.

Where can you Learn Website Coding

The internet is awash with sites that will teach you how to create viable websites. The best part is; you can find out anything about creating websites without spending a dime. Teaching sites, such as Codecademy.com—provides step-by-step instruction are perfect for people just starting out.  Another potential HTML resources can be found at w3schools.com—a virtual encyclopedia of HTML, CSS, and other languages that make up websites.

If you can use a search engine, you can learn HTML and CSS; you will be able to create a website. The information you need is a single search request away. As your coding skills become more advanced, you may learn about Content Management Systems, cPanels, databases, and so on. 

After you learn the basics, it makes it much easier to learn more advanced aspects of coding. The Arvixe blog takes advanced coding and explains it in a way that is easy to read and implement tutorials. Without the basics, it would be difficult to understand the advanced topics. Even if you are not the web designer, it pays to have basic knowledge of HTML and CSS. 

Why you Should Learn how to use HTML and CSS

You should learn HTML and CSS for the same reasons you learn any skill. Knowing how tocode or at least be able to read it is another tool in your toolbox of hard skills. Nearly every business and organization you can think of has a website, and if you even have only basic knowledge of HTML and CSS, you instantly become more valuable to current and potential employers.

The most important reason to learn HTML and CSS is the world is ruled by the internet. Notice how many brick and mortar stores are using self-checkouts? What about jobs that used to be done by people that are now automated? You cannot depend on those places for gainful employment anymore. The internet is not only the job market of the future, but it is also today’s job market.

Monday, July 20, 2015

Learn About Web Analytics for a Successful Blog

When you set up your first blog, you need to learn how to make it perform well. But to bring in more visitors and make more money, you need to be able to analyze how your blog is doing. You could look at a basic metric, such as the numbers of visitors your site receives and think that it shows your blog is performing well. However, if you delve deeper into the important data, you could discover that your blog isn't as popular as you first think. Learning about web analytics will help you to get more insight into your blog's performance. And once you know how your site is doing and why, you'll be able to address any problems.
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Understand the Basics of Analytics


First, you need to understand why web analytics is crucial to the success of your blog. Analytics is about tracking and analyzing the people that use your site and their behavior when they're viewing it. It might involve looking at statistics and graphs of data such as the number of visitors you have, your bounce rate and your conversion rate. You can use this information to work out what your visitors like and what puts them off, as well as how your advertising campaigns are performing.


Take a Course

Web analytics can be extremely complicated, especially when you're trying to learn a new system, such as Google Analytics. If you don't know where to start, it could be a good idea to take a course to help you learn. You don't have to attend any classes or give up too much of your free time. Most web analytics courses are available to do online, and you often have access to the materials for up to a year. You can complete the materials in your own time, whenever and wherever you like. Usually the course is compatible with mobile devices, so you can take it with you when you're traveling.

Use Your Skills to Identify Issues and Make Improvements

Once you know what you're doing, you can apply your new skills to your blog. Using Google Analytics or your chosen program, you can view and analyze data from your website. Using your new knowledge, you should be able to identify what's going wrong and how you can fix it. You might notice, for example, that you have a high bounce rate. This could indicate that your pay per click ads aren't representative of your blog or that your landing page puts people off.

Continue to Monitor Your Blog

You might have given your blog an overhaul to improve its performance. But that's not the end of the road. You should keep looking at the incoming data about your visitors and their behavior. People's preferences and habits change. So your successful blog setup could soon turn around and have people going elsewhere if you aren't careful.

Web analytics is an essential skill if you want to run a successful blog. Start learning how to monitor and improve your site's performance if you want more visitors.

Monday, June 15, 2015

Several Signs You May Be Dealing With a Scam Offer For SEO Services

We are often flooded with SEO and online marketing packages disguised under the word “standardized”. Try to avoid them at all cost. They not only waste your efforts and money but can also negatively impact your website in future.

Whenever you are considering whether to hire a SEO company, ensure they have a proven track record, are transparent, and offer both custom and long-term planning.

Several Signs You May Be Dealing With a Scam Offer For SEO Services

 1.     Bundled or pre-packaged solutions for SEO.

It is no longer viable for your business to rely on pre-packaged SEO solutions these days. Some 15 to 20 years ago, it was possible to create a ton of links pointing to your website from a countless number of other sites and secure permanent results. Although some SEO agencies with dubious reputation still offer these services in the form of a pre-packaged solution, be mindful of the potential problems this may result in.

- Unqualified leads: Website traffic varies in nature. Pre-packaged solutions for SEO eliminate a very important aspect of the SEO process that distinguishes a professional from an amateur. A SEO agency should have the freedom to observe and introduce changes to the online marketing strategy of its client to increase the number of people visiting a site and boost sales.

- Short-time results: If the websites creating links to yours are also pointing to countless other websites, Google eventually with discover the unnatural link building strategy and lower the rank (penalize) your website.

- Blacklisting a site: If you have already opted for a pre-packed long-term SEO solution, the chance is even greater that Google will penalize your website by blacklisting it so it doesn’t even appear in searches.

2.     Manual submission and related services.

Paying for submission services is a great way to have your website published to articles networks, directories and search engines. It is vital that the SEO service you sign up with provides high-quality content and market strategies and allows you to secure links from other people. A very good option is also to add a blog, which will help you build authority. Conduct the research, think strategically and combine your tactics into a sound plan.

3.     Guaranteed position on the first page of search results.

This is usually the most obvious scam. Nobody can guarantee such results, especially when a competitor has his own strategy in place for the very same keywords. Nobody knowns the winner from such a bidding war.

A technical audit of your site is often the best way to secure first-page rankings. Using tools like SEM Rush and the Google Keyword Planner, you can even do it yourself. Online tools such as these will help you spot the pages that perform the best.

Ensure that you review the following points:

- keywords, tags, websites structure, internal links and other on-page factors

- having duplicate content on your website

- pages competing for the same keywords

- the external link profile of both you and your competitors

Whenever you decide to enter into a new relationship with a reputable SEO Canada company, you have to understand that long-lasting results and first-page rankings come slowly and after a considerable effort.

Tuesday, June 9, 2015

4 Ways New Bloggers Can Find Success Without Stressing Out

You're not new to the idea of blogging. You read them all the time. But now you're venturing out in the world wide web with your own blog. This isn't an online journal, though. You've seen all the headlines about making money with your blog. You're hoping one day to make enough to quit your day job.

But there are so many rules and things to remember. How do you know what you should do or where to start? Take a deep breath and remember the excitement and drive you were filled with when you came up with the idea to start your blog. If you keep these four things in mind, you'll be less stressed and gain more readers over time.

Write Conversationally

Blogs aren't like high school essays. Formal language is rarely needed unless you're describing something very technical. By using a conversational tone, you're sharing information in a much more relaxed way so that it's easy to read and digest. If you write similarly to the way you speak, you'll come across as more engaging and authentic with your audience, giving them someone to connect to and like enough to come back for more.

Don't Let the Blogging Rules Bog You Down

4 Ways New Bloggers Can Find Success Without Stressing Out

Understanding SEO and keyword usage is important, especially in today's world where billions of gigabytes are added to the internet each day. You have to get your content noticed and effectively incorporating keywords, links, and other tools of blogging will help. What you don't have to do is scare yourself into believing every single post has to use every single rule.

Find Your Unique Perspective

It may seem like everyone else is talking about your topic of choice, whether it's technology or poodles. What will make you stand out from the ground is your take on the subject. Creativity is the key to success in blogging. Instead of a blog about poodles, you could focus on how poodles help the sick or elderly. Instead of a blog about how to blog, you could curate content showing people what not to do. Whatever your topic, taking the time to find your own twist on things will help you stand out from the crowd.

Publish Consistently

Search engines like fresh content. They live for it, crave it, and reward it. Maybe you don't have time to blog every day or you start blogging once a week with plans to build up to more. Whatever you do, be consistent. Your readers will know when to expect a new post, and by creating a schedule, you'll find it's easier to write and publish each week.

With a bit of planning from the start and an understanding of best practices, you'll find your groove in the blogging world. To keep your readers coming back for more, share your authentic voice and give them information from a fresh perspective. Don't worry if you're not the best writer in the beginning. The more you blog, the better you'll become. The important part is to get started and keep at it.

Thursday, April 30, 2015

Six Essential Skills to Learn for being a Better Blogger

I have been blogging (on an off) for nearly a decade. The first blog I started was, as you’d imagine, launched on Google’s Blogger platform, which allowed me to voice my thoughts and opinions like no other platform allowed at the time.

As time when on I wanted additional creative control which Blogger couldn't provide, so I began my research and, like many, fell upon WordPress as my outlet. WordPress allowed me to do whatever I wanted because the community is incredibly active and passionate.

But WordPress (and other online blogging platforms) do have their limits if you take them at face-value. The built in features are more than enough for the average individual wanting to create content but if you want to become a better blogger you must be willing to invest in skills that compliment your goals.

Here are the six various skills I have found essential to become a better blogger:

A. Networking

Who you know is (in my opinion) the in the top three as to whether you will be successful with blogging.

Content will be what gets you noticed, social media will help spread the content, but it is the fellow bloggers (and even competitors) that are within your network that will allow you to reach a greater audience.

Knowing a wide range of individuals in your niche will help with creating content, understanding your topics, and keep you challenged for lofty goals.

B. Web Research

I would mention Web research as an essential skill because there are millions of fantastic websites on the Web that can inspire the direction of your blog, used as a source, and help you connect with others that aren't the typical A-list bloggers within your niche.

It’s likely you already know how to find your way around search engines but you’d be surprised at complexity in options when you’d like to search the deep Web; my suggestion is to try out different tricks with Google to find amazing content.

C. Web Development

Blogging is so much more than producing content.

As you settle in with your blogging, you will eventually want to create unique changes to your blog, explore advertising, and other forms of content. Web development is the core skill you should know so that you are able to code what you need and implement features you want.

I would highly recommend considering taking courses in web design, which will help you understand and (hopefully) master areas of development in PHP, content management systems, usability, and more.

D. Search Engine Optimization

SEO, though at times can be tedious, is essential for bloggers because it’s easy to create amazing content that isn't found. You could write a massive piece that trumps the scope of the competitors but if it doesn't have the correct keywords, phrases, and structure it is likely to be lost in the sea of content.

The basics are more than enough for you to do better than half the other bloggers in your niche. Keep those SEO elements in mind as you’re creating and sharing content to gain the maximum return on investment.

E. Scheduling & Motivation

When you attempt to blog on a regular basis you will quickly find out how easy it is to feel burnt out. It’s important that you pace yourself by scheduling your content and finding what truly motivates your efforts so that you constantly release content for your audience.

F. Graphic Editing

Creative is what draws the eye-balls and although there are many stock photo websites it’s still a great skill if you are able to edit images (or video) to bring something new to your content. A basic understanding of Photoshop or Gimp will allow you to touch up photos, add something eye-catching, and keep the audience engaged (if they choose to skim the content).


What skills did I leave out that you feel are the most important for creating and operating a success blog (or set of blogs)? Leave a comment below and be sure to share!

Wednesday, April 29, 2015

How Phishing Scams are Targeting Bloggers and How Bloggers Can Fight Back

“Phishing email will direct the user to visit a website where they are asked to update personal information, such as a password, credit card, social security, or bank account numbers, that the legitimate organization already has.” - Webopedia.com

It’s common knowledge that email, social media, and dating website users are subject to phishing scams. These scams are designed to lure people into conversations about their identities, but many spam programs are capable of filtering out these messages. Unfortunately for bloggers, there’s no spam protection against random people contacting you in a devious effort to phish your information from you.

How Phishing Scams are Attacking Bloggers

It’s a growing trend to target bloggers (usually in the form of a random message attempting to get you to open an attachment, or click a link to a malicious website). A more targeted approach does exist, and it’s being used more often. This trick is disguise a message to make it appear as though it came from your bank, your employer, your web host, or even your parents. Often times these messages seem legit because they reference your blog.

The objective is always the same (no matter how you’re contacted): Get you to open up about your personal information in order that the phisher can steal your identity.

Bloggers, specifically, are targeted the following ways:
  • Phishers leave comments on blog posts, and through contact forms you’ve placed on your website
  • Phishers will send emails/comments/IMs praising you at-length about your writing skills; this person will push you to provide them with your email address, or speak privately to them via IM or even over the phone

How to Identify a Phishing Scam

  • Phishing scammers have horrible spelling and grammar. Not all phishers will be so careless as to include obvious typos, but many will.  
  • Phishers like to use strong-arm tactics, such as “We’ll close your account…” or imply any kind of urgency to your response
  • Phishers often need to verify your personal information urgently
  • Phishers may include links to websites that you regularly use, including your web host
  • Phishers include downloadable attachments in their emails

How Phishing Scams Affect Bloggers

These scam artists will do everything in their power to ruin your credit, and assume control of your blog. They will hack you, and use your identity to attack others. The affects can ruin a person’s entire life, so it’s best to avoid becoming a victim of phishing.

Do not reply to emails that ask for personal identification. Sometimes, phishers will save their phishing questions for later on. They’ll open up a dialog with you, and give you the appearance of ongoing support. Then, they’ll send you an email with an attachment included. This attachment will contain malware, which will download onto your computer’s hard drive. The purpose of this is to acquire personal information, which is then sent to the phisher. Once they have everything to assume your identity, they will. And, they’ll continue phishing from your computer until the malware is removed.

How to Protect Yourself

Stay vigilant, and keep a phisher’s traits in mind whenever you connect with anyone online. More importantly, keep your computer and devices safe with enhanced internet security, which safeguards you on all websites and monitors your emails and social media accounts.

If you believe you’ve discovered a possible phishing scam, it’s crucial that you don’t click any links or download any files. If you do click or download anything, immediately begin changing your passwords and running your antivirus.

You can protect yourself if you have your spam filters set correctly. If you’re unsure how to set your spam filters, your internet security application may be able to set them for you. Or, you can check out the spam filtering guide on MediaTemple.net.

The most important thing you can do is avoid giving out personally identifying information online. Use a pen name if you’re worried about phishers, and never-ever give out your email address. If you avoid giving away identifying information, you’ll make it a lot more difficult for the phisher.


In the unfortunate event you’ve fallen victim to phishing, there are steps you can take. First forward the spam to spam@uce.gov, and report the crime to reportphishing@antiphishing.org. If your credit or identity has been stolen, a complaint can be filed with the Federal Trade Commission at www.ftc.gov/complaint.  

Mistakes to Avoid While Designing PowerPoint Templates

There is no doubt that PowerPoint Slideshows are possibly the most used medium when it comes to presentations, speeches and demonstrations. PowerPoint has always been easy, intuitive and very effective in getting ideas through to your audience more effectively. While it is possible for you to integrate a number of different graphics, media and animations into your presentation, it may not be the best idea to do so. Templates have taken center stage recently, as they define a common structure to the entire presentation, and maintain continuity between two slides. A number of sites like powerslides.com offer the widest range of templates for all looks and purposes, but it is not at all difficult for you to make your own template. But, there are several ways you can go wrong when designing your template and these could make a presentation with good content into a bad presentation which no one would like to see.

Poorly Selected Background

The background of your template will be repeated in every slide! You must ensure that you choose a relevant background which goes with the theme of your presentation, and also does not conflict with your content. Contrast is important, and hence snazzy backgrounds with too many colors or distinct textures are discouraged. Often solid colors or minimalist graphics are enough. Your background must never take anything away from the slide itself, by distracting the viewer or inhibiting the visibility of the text or content.

Incorrect Font Choices

This is possibly the worst mistake you could make while designing your template. Your content is everything, and it will not do you much good if no one is able to read it off your slides. For enhanced legibility, use sans serif fonts. Serif fonts are very difficult to read from afar as the characters bleed into each other. Monospace fonts may not be beautiful, but they too maintain a clean look on your slide due to fixed character width. Script type fonts are a serious no-no in your slide body, and must only be used for titles, that too sparingly.

Erroneous Formatting

Sizing of the text is another important factor, as this is where most people go wrong. Some designers make their text so small, that the people towards the rear of the hall are not able to read it, while others make their text so large that the front-benchers find themselves struggling to assimilate all the content at one go. Font height of 30 points is fairly suitable for most medium sized rooms, but this is something you must implement after test runs in the actual hall. The contrast must be on point. If your font blends into your background, it is very difficult to read. Do not experiment with transparency, texture, gradient or picture overlays when it comes to text. Keep bold text against dark backgrounds if needed.

Excessive Use of Colors

When designing templates, you must leave your love for the spectrum aside. The worst possible situation is words having each letter in a different color. This is not only difficult to read, but also juvenile and also makes it difficult for the audience to take you seriously. Use no more than five colors in one slide, and ensure that a paragraph or line has the same color throughout. If you feel held back by the default colors, you could check out advanced palettes from Adobe Color CC and COLOURLovers.

Too Much Formatting

Yet again, most people go wrong here. It is completely unnecessary to flaunt your ability to the audience and implement as much as you possibly can into your template. Do not put any graphics or pictures into your template, as that would mean they appear on every slide. Add graphics in the original presentation, individually to each slide. If you are making a template for a business presentation, mentioning the company name with a logo once in the header or footer is enough. Putting the same in BOTH header and footer is absolutely unacceptable and will only result in public ridicule, and take away valuable real estate for your content. Lay off on extraneous formatting, and make your template minimalistic. Less is more. If you are still confused about what an ideal template would look like, check out the collection offered by power slides. Each of their templates has been designed by professionals to serve a particular purpose without looking gimmicky or flashy.

Sunday, April 19, 2015

New Blogger Mobile Apps for Android Phone or iOS devices

Inspiration to get a fresh post sometimes happens in a game: to the sofa, while shopping, at any given location and time, or in the kitchen. Luckily, cellular devices allow you to remain connected wherever you happen to be.

With that at heart, we started upgraded programs for iOS and Android. The programs that are upgraded add a visual facelift as well as other attributes which make it more easy that you create and share your imagination runs wild. A few of the noteworthy developments include:
  • For composing posts, landscape support
  • Support that is iPad
  • International support in 30 languages
  • Sharing to Google
  • Capability to view a scheduled post time
    Blogger Mobile Apps for Android
Hopefully you keep writing great website content away from home, and appreciate these developments.

Get Blogger Apps in the Play shop to get the App Store for iOS apparatus or the most recent on your Android telephone.

Automatically share your blog posts to Google Plus

Notifying your followers that you have released a fresh site post not only gets the dialogue going, it motivates them to reshare your content. This way it is essential for growing participation and your website's audience. But it does take time.

Beginning today it is possible to automatically share your blog posts freely to Google -- when they are published by you, without any added clicks. And of course: in the event that you have empowered Google Opinions, any answers on Google may also appear in your web log.
Automatically share your blog posts to Google Plus
In the event you have connected your website and profile or a Google Plus page, this new feature will begin functioning another time you publish a post. You also had prefer to be prompted each time, or in the event you'd rather not share to Google, it is possible to correct your preferences in the Google tab of your Blogger Dashboard.

Happy blogging!

Friday, April 17, 2015

Google Launch New Doorway Page Penalty Algorithm

Google's Search Quality team is always working on ways by which to minimize the effect of webspam. Doorway pages are included by this.

We've got a longstanding view that doorway pages which are made just for search engines can damage the attribute of the user's search experience.

So in case a user clicks on a single result, does not enjoy it, and then attempts the next result and is taken to that same website that they did not enjoy, that is a truly frustrating experience.

Over time, we have seen websites attempt to optimize their "Google search footprint" without adding clear, exceptional worth. These doorway efforts establish themselves as pages on a website, as several domain names, or a mixture thereof. We'll shortly start a rating alteration to address these kinds of pages, to enhance the standard of search results for our users. Websites with substantial and well-recognized doorway efforts might find an extensive impact.
Doorway Page Penalty Algorithm
Here are questions of pages that would be regarded as doorway pages:
  • Is the goal funnel visitors to the specific useable or applicable percentage of your website and to optimize for search engines, or are they an essential element of the user experience of your website?
  • Are the pages designed to rate on common terms the content is quite special?
  • Are these pages made just for bringing affiliate traffic and sending users without creating exceptional value in functionality or content?
  • Are they impossible or hard to browse to from the rest of your website?
For those who have comments or questions about google doorway pages, please add your comment below.
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